Synopsis: Alternative fuel info video helps puts money into company's tanks

Challenge: Showcase the potential of alternative fuels (ethanol and biodiesel) while supplying a strong foundation for understanding how they are made and why they are important.

Background:
IBT created two videos on alternative fuels, in a joint venture with BBI International, a company acting as a cornerstone of the expanding biofuels industry. The videos educate and persuade – and are for sale on-line through IBT's main web site: www.ibtinc.com.

Production Values:
IBT Media created two videos: Ethanol Production 101: From the Field to the Fuel Pump and Biodiesel Production 101: America's Renewable Fuel.

The videos, shot in High Definition, are recommended for use in classrooms, training seminars and as a general overview and instruction on the industry.

Highlights:
For ethanol, the full story of the alternative fuel that is much in the news and public eye is made understandable Produced by BBI International, in connection with IBT Media, this explanatory presentation examines a dry mill ethanol plant.

For biodiesel, the video examines the production process and demonstrates how America can reduce our dependence on foreign oil, while we enjoy the benefits of a cleaner burning, domestically-produced, renewable fuel.

Results:
IBT Media alternative fuel videos are concise, authoritative, effective works that provide expert background on two highly relevant and critical processes of reducing America's dependence of foreign oil. Both are selling well.